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STARTUP EXPRESS / 12 CHAPTERS

The playbook
they didn't
give you at the
startup event.

Startup Express · 12 章 · 一個週末讀完,星期一開始用。

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SCROLL FOR WHAT'S INSIDE ↓WKH / A TACTILE PUBLISHING CONCEPT
FundraisingFirst hirePricingRunwayHong KongNo fluff

01 / WHY THIS BOOK

Every founder reads the same five books and makes the same five mistakes. This one is written from Hong Kong, for Hong Kong — the rent, the visas, the investors who say 'interesting' and never call back. Twelve chapters. Zero theory.

02 / THREE CHAPTERS. THREE HARD CONVERSATIONS.

03

Chapter 3 — The 90-day runway rule.

Why you should know your death date, and what to do 30 days before it.

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07

Chapter 7 — Hire for the gap, not the resume.

The one question that filters 80% of wrong hires.

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11

Chapter 11 — Price like you'll survive.

Three pricing mistakes that killed startups we knew.

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03 / INSIDE THE PAGES

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CHAPTER 3 / LAYOUT STUDY

The 90-day runway rule.

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04 / MAKE IT PRACTICAL

Read it this weekend.
Use it on Monday.

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